SEO Vs. PPC: What’s The Best Strategy For Your Business? via @sejournal, @brookeosmundson
SEO or PPC: Which is better for your business? Understand the trade-offs and advantages to make an informed decision. The post SEO Vs. PPC:...
SEO or PPC: Which is better for your business? Understand the trade-offs and advantages to make an informed decision. The post SEO Vs. PPC:...
Google's recently updated Search Quality Raters Guidelines reflect Google's search ranking priorities The post Google’s Updated Rat...
SEO legend Todd Friesen names seven SEO fundamentals for winning in AI search, and it’s still called SEO The post SEO Rockstar Names 7 SEO ...
Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research. The post Google & Apple Map...
Google's John Mueller answers a question about diluting the impact of anchor text by using it sitewide. The post Google On Diluting SEO...
Google Discover desktop data is already trackable in Search Console. Here's how to prepare ahead of the full rollout. The post Google D...
Explore how brand building can align with your business goals and create lasting value, even if it initially reduces traffic. The post Ask ...
Google updated the Googlebot-News documentation to remove wrong information The post Google Clarifies Googlebot-News Crawler Documentation ...
XML sitemap date manipulation won't improve SEO, says Google's John Mueller. Learn why this common tactic wastes resources and what ...
Google's updated guidance clarifies that Google-Extended does not affect search inclusion, nor is it a ranking signal The post Google U...
Explore an exhaustive list of new search engine options and how their technology changes the online search game. The post 25 Alternative Se...
Google AI Overviews reaches 1.5 billion monthly users with Alphabet's Q1 earnings showing 10% search revenue growth. The post Google’s ...
Google's John Mueller explained how to remove a site from the search results without Search Console ownership verification The post Goo...
Noindex tags hiding in your site can prevent search engines from indexing your pages. Google's Martin Splitt advises where to look for t...
Google quietly announced it will be ending support for a COVID-era structured data type The post Google Quietly Ends COVID-Era Structured D...
Google's Gary Illyes explains how web standards benefit SEO, focusing on the differences between robots.txt and sitemaps. The post Why ...
OpenAI may seek to acquire Chrome if it's split from Google in the ongoing antitrust proceedings. The post OpenAI Expresses Interest In...
Google's antitrust trial enters the remedies phase, with the DOJ seeking Chrome breakup and AI restrictions. The post DOJ’s Google Sear...
Hallucinations in Google's AI Overviews offer insights into how the ranking algorithms understand search queries and choose answers The...
SEO or PPC: Which is better for your business? Understand the trade-offs and advantages to make an informed decision. The post SEO Vs. PPC:...
Explore an exhaustive list of new search engine options and how their technology changes the online search game. The post 25 Alternative Se...
Outperform local competitors by identifying gaps, refining strategies, and driving more targeted traffic through smarter competition researc...
Survey shows increasing integration of AI into ecommerce workflows for wins in conversion optimization, content, and technical SEO The post...
Google's John Mueller critiqued the use of LLMs.txt and compared its utility to the useless keyword meta tag The post Google Says LLMs....
Transform your reports with insights that matter. Discover how to create impactful SEO client reports that drive business results. The post...
Google domains are consolidating to Google.com. Learn what this could mean for hreflang tags and what SEO steps you should take now. The po...
Delve into AI Overview and find out how to optimize your content for AI-driven SERPs and maintain relevance in SEO. The post AI Overviews: ...
JavaScript-dependent content may not be accessible to search engine crawlers, so make sure all page content can be rendered for best practic...
Google's John Mueller explains that structured data won't make a site rank better. The post Google Confirms That Structured Data Wo...
Delve into AI overviews that help connect your SEO initiatives to tangible revenue impacts and enhance your marketing strategies. The post ...
Researchers test AI agents from Anthropic, OpenAI, and Google to learn what makes them interact with advertising The post Marketing To Mach...
Google updated the documentation for their structured data carousels (beta) that are available in the EEA The post Google Updated Documenta...
Think your website is ranking on quality alone? Google’s E-E-A-T framework says otherwise. See why trust, authority, and expertise matter mo...
Wix's new AI assistant enables users to improve SEO, streamline how they work, and use tools more intuitively to grow their business. T...
HubSpot unveils AI agents, new Workspaces, and key upgrades to Marketing Hub Enterprise in its Spring 2025 release, focused on speed and sca...
Google’s new patent enables users to search their personal history, like web pages or emails, using natural language queries. The post Goog...
Find out how local business partnerships can boost your authority, making it easier to connect with local customers effectively. The post U...
Google Search Console's new Merchant Opportunities Report lets retailers manage payment methods, ratings, and shipping policies. The po...
Google Discover is coming to desktop search. Learn why it's becoming a top traffic source and how to optimize your content before the ro...
Search marketing and brand strategy don't typically get deeply integrated. Yet, there's a lot to gain for both elevating brands and ...
Progress Planner extends Yoast SEO with actionable guidance to further improve website performance The post WordPress Plugin Extends Yoast ...
Google's John Mueller affirmed that using the disavow tool is not a normal part of site maintenance The post Google Says Disavow Tool N...
Google Maps content moderation now uses Gemini to detect fake reviews and suspicious profile edits. Learn how these new tools protect busine...
Transform your reports with insights that matter. Discover how to create impactful SEO client reports that drive business results. The post...
Automattic terminates 16% of the workforce on top of the 8% that resigned six months ago The post Automattic Terminates 16% Of Workforce a...
DoorDash co-founder shares three insights that can be used to build a stronger digital brand and improve search visibility The post How Doo...
Streamline your work by using the AI prompts provided to quickly find migration issues and ensure all aspects are addressed before launch. ...
DoorDash co-founder shares three insights that can be used to build a stronger digital brand and improve search visibility The post DoorDas...
Google's Danny Sullivan says it doesn't matter how the content is scaled: "It's going to be an issue." The post Googl...
