Google updated its "Get on Discover" docs, adding page experience guidance and naming clickbait and sensationalism, alongside the ...

This week’s SEO Pulse covers ranking volatility inside Discover, expanding AI ad inventory, and growing scrutiny of bot-facing content pract...

Google's John Mueller offered a simple solution to the question of whether a passage is indexed and is ready to rank. The post Google S...

An analysis of recent Google ranking volatility shows how self-serving listicles may be undermining trust, reviews quality signals, and long...

Learn how to evaluate internal linking structures to ensure they reinforce topical authority instead of weakening page relevance and intent....

Google is testing ads in AI Mode as Search revenue grew 17% to $63 billion. AI Mode queries run 3x longer than traditional searches. The po...

Navigate the complexities of information retrieval and find out how to get into model training data for AI success. The post Information Re...

This post was sponsored by Ahrefs. The opinions expressed in this article are the sponsor’s own. If you’ve ever run into the limits of solo ...

Google's crawl team filed a bug against WooCommerce for add-to-cart parameters wasting crawl budget. WooCommerce fixed it. Other plugins...

Google updated its Googlebot documentation to clarify file size limits, separating default limits that apply to all crawlers from Googlebot-...

New analysis shows Google Search Console hides roughly 75% of impressions, forcing SEO teams to rethink how they measure performance. The p...

SEO roadmaps age poorly. Search evolves faster than planning cycles, technical debt accumulates quietly, and AI shortens the distance betwee...

A new proposal suggests using semantic HTML to label sections of a page that are AI generated to support EU compliance. The post Controvers...