AI Search Isn’t Replacing Google, It’s Layering On Top – Similarweb Data via @sejournal, @gregjarboe
New Similarweb figures reveal how narrowly ChatGPT distributes its outbound clicks, and what that concentration means for publishers chasing...
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Google’s ‘Generative AI’ Search Console Data Is A Trap For Marketers via @sejournal, @TaylorDanRW
Eight weeks of AI Overviews data in Search Console reveals impressions without clicks, inflated position-one rankings, and misleading averag...
Entity Mapping Works On Google. Does Any Of It Reach ChatGPT? via @sejournal, @DuaneForrester
A language model has no node to feed. Here's why on-site entity work moves Google's graph and never touches what the model learned. ...
Q3 AI Visibility: AI Citations, Brand Mentions & Content Refreshes That Work via @sejournal, @AirOpsHQ
Five articles explain why AI citations fluctuate, where they come from, what makes them persist, and how to audit content for stronger AI vi...
European Search Strategy Goes Beyond Google & Bing via @sejournal, @motokohunt
Treat Europe as one Google market, and you'll miss Seznam, Ecosia, Zalando, and a regulatory layer that can close a door overnight. The...
AI Opt-Out May Cost Sites A Google Top Stories Spot via @sejournal, @MattGSouthern
Google is putting Top Stories carousels inside AI Overviews, raising the stakes on its new AI opt-out setting in Search Console. The post A...
The Future Of Search & AI: What I Learned From Google’s Latest Earnings Call via @sejournal, @marie_haynes
Is Google still a search engine? Its Q2 2026 earnings call suggests the answer is changing, and website owners should plan accordingly. The...
Google Lost Its Scraping Case – Now You Have To Pick A Side On The Open Web via @sejournal, @slobodanmanic
Google's DMCA case against scraper SerpApi collapsed because SearchGuard protects ad revenue, not copyright. The same reasoning weakens ...
Why Data Integrity Is The New Technical SEO: From Crawling To Trust via @sejournal, @alexmoss
Agentic protocols are multiplying with no consensus standard in sight. Own the layers underneath instead of chasing a winner. The post Why ...
Indexed Claude Chats Show Why Disallow Is Not Noindex via @sejournal, @MattGSouthern
Shared Claude chats showed up in Google. We checked the pages and found a noindex header sitting behind a robots.txt block that keeps Google...
How Publishers Can Monetize AI Visibility
AI sends barely any traffic, but the traffic it sends is twice as engaged. Here's why publishers should care. The post How Publishers C...
AI Video After Sora: 3 Updates You Should Make Before You Publish via @sejournal, @gregjarboe
Before your next AI video goes live: Audit disclosure against YouTube's actual policy, produce below the ceiling, and name the human dec...
Google May Be Penalizing AI-Generated Content As Thin Content via @sejournal, @martinibuster
Google may be penalizing AI-generated content under an expanded definition of thin content. The post Google May Be Penalizing AI-Generated ...
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