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Google traffic is harder to come by. Its newest publisher features won't bring it back; they're built to reward loyal, engaged audie...

Anthropic proposes coordinated AI development pause, warning of rapid capability growth that could reshape search, content quality signals, ...

Google is adding a direct Google Business Profile connection and Business notebooks to the Gemini app, rolling out this month. The post Goo...

Feed, structured data, website: three layers, three teams, one goal. Here's the case for SEO taking a seat at the Merchant Center table....

Find out how marketing executives view AI search and its rapid growth in the digital landscape of search engines. The post AI Search In 202...

Digital Content Next sent Common Crawl a cease and desist letter demanding it stop scraping publisher content and remove protected material ...

Shared training data plus shared incentives equals everyone sounding like everyone else. Is your brand the one being averaged out? The post...

Google says hyphenated domains are OK for SEO, challenging one of SEOs longest-running assumptions. The post Google Says Hyphenated Domain ...

Master AI Search measurement techniques and gain visibility into its impact on revenue, beyond traditional click data. The post Fix Your KP...

Eye tracking reveals what analytics can't: where different markets look first, what they skip, and why your "universal" layout...

Google's Ask Maps transforms local search by requiring complete business profiles to answer complex queries with multiple conditions. T...

Google has documented a native link between Google Business Profile and Google Analytics, bringing local metrics like calls and directions i...